According to its creators, “Aloe gives the user the chance to choose. It´s a dildo. But visually it can also be a plant. It can be a perfect gift or even an elegant way of ending a relationship“.
Aloe is an idea of Ivaginarte designed by discoh, industrial design studio. It was created as a decoration object that reveals its true aim as a sex toy, only once you unpack it.
In this project, the design of the container was as important as the design of the object itself. For its creation, the most typical gifts between couples were analyzed, such as plants, flowers or perfume bottles. These gifts could be branded as very naïve, that’s why they were used as an inspiration; the intention of this product was to make something that could be unnoticed at a first glance but hiding a great secret.